How to get online reviews for Veterinary Clinics

To get online reviews for Veterinary Clinics is not that easy. Here you can find some tricks to do it by email, via Vet Help Direct

Original article from Ellie Lucas for Vet Help Direct (UK specialists in Internet Marketing),  in  www.evetmarketing.com  

You can read the original article here: How to get more online reviews or change language in this website and read the translation & adaptation to Spanish language. 

(Español) Gratis – Documentos de ayuda

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Modelo de encuesta de satisfacción para centros veterinarios.

descarga-documento-marketing-veterinario

Modelo para ser firmado por propietarios en cumplimiento de la LOPD (2015)    No usar, Necesita actualizarse por el nuevo RGPD.

descarga-gratuita-marketing-veterinario-download

Vocabulario marketing digital y email marketing

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Informe IAB Spain sobre uso de RRSS 2017

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Informe IAB Spain sobre uso de RRSS 2018

Bancos de imágenes gratuitos, libres de derechos (en algunas también promocionan imágenes de pago, hay que fijarse bien):

(Español) ¿Te interesa lo que piensan tus clientes? Encuestas de satisfacción para Clínicas Veterinarias

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Por: Enric Ferrer de Miquel     www.EnricFerrer.com

Nivel: avanzado    Dirigido a: Veterinarios propietarios y Managers

Tema: Innovación en encuestas de satisfacción al cliente.

 

Sabemos que un cliente satisfecho con nuestros servicios es más probable que vuelva a visitarnos. Sabemos también que esta satisfacción depende de las expectativas que tuviera antes de visitarnos. Esto es así en la práctica y se ha traducido siempre mediante la fórmula:

Satisfacción con el servicio = Calidad del servicio recibido – Expectativas que tenía

 

“Una encuesta que valore las expectativas, antes de la primera visita, respecto al servicio percibido supone una mejor adaptación a la realidad”

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(Español) El Community Manager de la Clínica Veterinaria…. ¿deberías ser tu?

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Artículo aparecido originalmente (Marzo 2016) en la Revista para Auxiliares de Veterinaria ATEUVES  

 Por Enric Ferrer de Miquel   www.EnricFerrer.com

 Nivel: básico      Dirigido a: Auxiliares de Veterinaria

 

Si vas a al buscador Google y escribes la palabra “Community Manager” te darás cuenta de que aparecen más de 343 millones de resultados en décimas de segundos. No podemos decir pues que sea un concepto novedoso, aunque si aún desconocido. En este artículo haremos una introducción a la imprescindible figura del Community Manager en la Clínica Veterinaria y aclarar conceptos.

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(Español) Story telling en las Clínicas Veterinarias

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LA HOGUERA DIGITAL.  Comunicación 2.0 con nuestros clientes.

Artículo aparecido originalmente (Nov. 2015) en la Revista Veterinaria ARGOS num. 173 

Por Enric Ferrer de Miquel    www.EnricFerrer.com

Nivel: básico      Dirigido a: Veterinarios y Auxiliares

 Reunidos mientras encendían la hoguera todos discutían sin sentido. Uno lanzaba un mensaje, el otro una opinión, nadie convence a nadie, nadie escucha a nadie, demasiada información para los oídos. Llega no obstante el contador de historias. Trae un relato que atrapa desde el primer momento y que todos escuchan ya al calor de la hoguera. Más o menos se sienten representados, sienten las emociones del relato, lo escuchan, lo recuerdan y lo transmiten.

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The other websites of the Clinic

Name of the Veterinary Clínic: Centre Veterinari de Cornella

Located in: Cornellà de Llobregat, Barcelona, España (Área metropolitana de Barcelona)

Main Web site: WWW.VETERINARIO.ES

We have divided our work in 4 different areas, in order to be able to communicate better with our Clients and their specific pets. This is really useful from an organic searching point of view and content marketing as well.

The “AREA BULLDOGS” has it’s own presence on Social Media, the other 3 share the same chanels.

1) AREA BULLDOGS:

2) The other three AREAS:

3) MORE SITES ABOUT OUR VETERINARY CLINIC AND SERVICES:

Presentation

“Hi, I am Enric Ferrer, veterinarian, and I am happy to say hello! From here I offer my Lectures, Articles, Training and Advice in Digital Marketing from within our profession

As a small animal Vet It has always been my pride to delight customers and their pets. Nothing compares the greeting of a patient wagging their tail or the purriMarketing Digital para Clinicas Veterinariasng while being examined. This context has always guided me to deepen my knowledge of Veterinary Science and, later on, how to improve customer service, how to improve our communication skills, and how to make them understand the importance of following our health advices.

Although I opened the Clinic in 1990, my digital story begins in 2003 while developing my first web site I started to get involved in the emerging world of Internet. Hence, my other passion was born: Management and Digital Marketing.

Thus, due to a burst of enthusiasm, I decided to go further with my studies and I achieved an MBA for Veterinarians organized by AVEPA and UAB. Shortly after, I began to collaborate giving talks to veterinarians and subsequently conferences and courses for veterinarians and vet assistants.

After finishing a Masters degree in Digital Marketing at the prestigious school of Barcelona EAE, and training in Public Speaking, I began to offer very personalized advice to veterinarians, as well as assistant´s team training in Community Management.

Since its inception, I have been a part of AGESVET, the Spanish Veterinary Clinics Manager Association. This has allowed me to have frequent contact with Practice Managers Vets throughout Spain and share concerns. Currently I am Vice-Secretary of the association.

 

How can I contribute to your project?

As a small animal practicing vet, my vision always starts from the inner workings of a Veterinary Centre. After more than 25 years managing a team, running a clinic and seeing patients I know and understand the concerns of customers and employees. For me marketing is a communication tool to give our customers pets a longer and healthier life following our best recommendations.

As an expert in Digital Marketing for Veterinary Clinics, I can offer lectures in English and four more languages: Spanish, Catalan, French and Portuguese. Always adapted to the Sponsor, the conference theme and the audience.

For the Spanish speaking countries, I also provide my best advice in:

Individual or team training- Workshops – Counselling